THE CLEANING LADIES
Challenge and Solutions
Delyte Cleaning had been cleaning homes and businesses in and around Montrose since 2013 and they were in need of a cleaner, lighter brand. We helped them evolve from a cleaning company with a lackluster name and no logo or professional design elements into a truly standout brand. The Cleaning Ladies, a name that scores SEO points, paired with clean, soft, feminine design elements creates a holistic brand identity that allows this established company to get the attention they deserve.
Results
The Cleaning Ladies now have a recognizable and approachable brand identity that conveys trustworthiness and expertise across all of their The Marketing Dept.-designed brand touchpoints — website, business cards, and print materials. Their new look has helped the brand reassert their professionalism, convey the femininity of the owner and trade, and build their roster of residential and commercial clients.
