FIBER TO YOUR DOOR

One of the challenges of operating a fiber company is the cost of installation throughout spread-out rural zones. We helped Elevate by creating eye-catching infographics and covers for their grant applications that helped their grant team create documents that really stood out. Additionally, we created campaigns for both Elevate and Luminate that helped them get permission to build fiber lines directly to residences, cutting down construction costs, and making it easier for customers to make the switch when they were ready.

Our grant applications supported the grant-writing team in securing tens of millions of dollars of grant funding over the few years we worked at Elevate. With Luminate, our Fiber to Your Door campaign used a strategic mix of direct mail, email, informative blog content, and door hangers to entice many residents in this neighborhood to switch service providers. The campaign also saved Luminate construction costs because we helped them effectively communicate the benefit of allowing their crews to run fiber to more homes in the community while in the neighborhood, even if the potential customer needed more time to make the switch.