RACHAEL DEROSSI

Chief Executive Officer

Rachael DeRossi is a strategist at heart. With more than 16 years of experience in business and marketing strategy, she helps organizations achieve clear, scalable growth. Her expertise spans brand strategy, digital marketing, campaign development, and go-to-market planning across regulated, trust-based organizations and fast-moving consumer brands in industries including electric utility, broadband, healthcare, hospitality, outdoor, and financial services.

Rachael DeRossi Canvas Rebel clipping
Rachael DeRossi

A systems thinker and data-first marketer, Rachael specializes in transforming complex topics into clear, impactful campaigns and designing marketing strategies that scale. She’s known for her organizational leadership, building cultures that keep employees and customers engaged for the long haul. After a career of shattering sales goals and leading high-performing teams for other organizations, Rachael founded The Marketing Dept., a full-service brand and marketing agency built on data-informed strategy and disciplined execution. In addition to leading the agency, Rachael serves as a fractional CMO for select clients, partnering directly with executive teams to align strategy, execution, and growth.

When Rachael’s not chasing her two wild kiddos through the mountains, she’s at the gym, in the garden with a freshly ruined manicure, or slaying in the kitchen with music loud enough to peeve off the HOA.

Awards & Accolades

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Whole Foods All-Star Award
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Gold Spotlight on Excellence Awards
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Silver Spotlight on Excellence Awards

certifications & COURSES

Email marketing, Mailchimp, Meta, Hubspot SEO, Google Ads, Google Analytics and GA4, and several Certified Coop Communicator (CCC) and photography courses.