COLORADO OUTDOORS
Challenge and Solutions
Colorado Outdoors is a Montrose-based development company with a vision to enhance resources like shops, jobs, and outdoor recreation opportunities for current and future residents. Their greatest social media need was to effectively communicate their vision for development to established communities. We created a tailored social media strategy that increased their presence on Instagram and curated a visual portfolio for people to get a glimpse into what they’re building.
Results
All of the social campaigns we build for clients are built on a data-driven approach, so we are able to track tangible results. Over the course of one year, our social media team helped grow Colorado Outdoors Instagram audience size by 40%. The new strategy also increased reach by a whopping 1799%, indicating a huge increase in one of Colorado Outdoors’ social media KPIs—brand awareness.
